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ATHERSTONE.
Strategy + Automation

The Force Multiplier
Operating System.

A hybrid workflow where Human Strategy defines the direction, and AI Agents handle the heavy lifting. This is how I achieve 10x output with 1x headcount.

How It Works in Practice

01

Audit & Onboarding

Week 1: Full tech stack audit, analytics review, and commercial baseline. We find the quick wins and the structural problems simultaneously.

02

Sprint Planning

We agree a 90-day roadmap with weekly sprint priorities. Everything is tracked in a shared workspace. Nothing gets lost in email threads.

03

Execution

I build, test, and launch. Whether that's a new Shopify flow, a paid media campaign, or an n8n automation — I do the work, not an account manager.

04

Measure & Iterate

Weekly performance reviews. Monthly commercial reports. Quarterly strategy sessions. The feedback loop never stops compounding.

The Human Role

Direction & Intuition

AI is powerful, but it cannot replace Commercial Intuition. My role is to act as your Fractional C-Suite partner — sitting in your leadership meetings, auditing your P&L, and making the high-stakes decisions that algorithms can't.

Brand PositioningDefining how you win in a crowded market. AI can write copy, but it can't define the soul of the brand.
Risk ManagementKnowing when to double down on ad spend and when to pull back based on macro-economic signals.

The AI Agents

Execution & Scale

While I set the strategy, my fleet of custom n8n Workflows and LLM Agents execute the tactical work 24/7 — eliminating human error and busy work entirely.

The Analyst AgentPulls data from GA4, Shopify, and Meta Ads every morning to generate a unified profit report on Slack.
The Merchandiser AgentAutomatically tags products, hides out-of-stock variants, and reorders collections based on 7-day sales velocity.

The Tool Stack

Shopify Plus
n8n Workflows
Klaviyo
Google Ads
Meta Ads
GA4
Hotjar
Slack

Ready to deploy this system?

I can audit your current stack and show you exactly where AI agents can replace manual drudgery.

Apply for the Waitlist
Waitlist Application

Partner Application.

I only work with 3 partners at a time to ensure maximum focus. Complete this application to see if we're a fit.

  • Direct access to Dan (Founder)
  • Full tech stack audit
  • Custom AI agent deployment

Current Capacity: 1/3

Book a Free 30-min Teardown
or complete the partner application below